GoPro: Searching For A Bottom

Sep. 28, 2015 11:16 AM ETGoPro, Inc. (GPRO)
Bill Maurer profile picture
Bill Maurer's Blog
Please Note: Blog posts are not selected, edited or screened by Seeking Alpha editors.

Long/Short Equity, Long Only, Short Only, Growth

Contributor Since 2011

I am a market enthusiast and part-time trader. I started writing for Seeking Alpha in 2011, and it has been a tremendous opportunity and learning experience. I have been interested in the markets since elementary school, and hope to pursue a career in the investment management industry. I have been active in the markets for several years, and am primarily focused on long/short equities. I hold a Bachelor of Science Degree from Lehigh University, where I double majored in Finance and Accounting, with a minor in History. My major track focused on Investments and Financial Analysis. While at Lehigh, I was the Head Portfolio Manager of the Investment Management Group, a student group that manages three portfolios, one long/short and two long only. I have had two internships, one a summer internship at a large bank, and another helping to manage the Lehigh University Endowment for nearly a year.

Disclaimer: Bill reminds investors to always do their own due diligence on any investment, and to consult their own financial adviser or representative when necessary. Any material provided is intended as general information only, and should not be considered or relied upon as a formal investment recommendation.


  • Short interest doubled even before Barron's negative piece.
  • Strong results continue to send analyst estimates higher.
  • New Wifi camera adds to strong holiday lineup.
  • Valuation seems quite reasonable at these levels.

One of the worst performing stocks in recent months has been GoPro (GPRO). The camera maker has been a popular target for short sellers, and recently Barron's detailed a case for further downside. However, GoPro's results are still coming in quite strong, and the valuation seems fairly attractive at these levels. Today, I'll look at where things stand for GoPro today, and why shares could be close to bottoming.

Barron's a little late?

Recently, GoPro shares tumbled after Barron's stated that shares could fall to $25 as the latest product launch was underwhelming and competition continues to increase. Some have worried about the role of Apple (AAPL), which has significantly upgraded the cameras on the iPhone this year. Earlier this year, GoPro shares sank when Apple was granted a patent for a sports camera.

In my opinion, the Barron's call was a little late. The stock had already lost 2/3 of its value when the piece was published. With a stock in the mid $30s, falling to $25 doesn't seem like much for shares that traded for nearly $100 at their peak. Investors may also find this an interesting risk/reward scenario - while Barron's says the stock could fall to $25, the analyst community sees the stock worth $70 a share. With shares currently under $32, there seems to be a lot more potential upside there.

Expectations on the rise:

Investors will need to decide who they trust more, but there is one fact I can certainly deliver. GoPro's analyst estimates for this year and next have been soaring so far this year. As you will see in the table below, forecasts for both revenues and non-GAAP earnings have become substantially more positive in recent months.


**2016 growth rates based on 2015 estimates on that specific date.

At this point, you can make a case for buying GoPro strictly on valuation. The company currently trades for about 15 times next year's expected non-GAAP EPS, before subtracting out the company's cash position. For a name with revenue and earnings growth expected in the high teens to low 20s next year, after a big year in 2015, I think that valuation is quite reasonable.

Analysts are looking for just 12% revenue growth in Q4, which seems a bit low. On Monday, GoPro just announced a new Wifi enabled camera that goes for just under $200, compared to the entry level model without Wifi that goes for about $130. The company also reduced the price of its Hero4 Session camera. Bears say this is a negative, but the Session had fewer features than the Silver model it was equally priced with.

In last year's Q4, the company's revenues averaged about $264 per device shipped, but 4 of the 6 current models go for prices higher than the average, and that excludes accessories. With expectations so low for Q4, there seems to be some upside to current forecasts. International sales for the company are booming, and China is now a top ten revenue country for the firm.

Remember, this is a company that's still looking to monetize all of the content its users produce. This could be the big story of 2016 for GoPro, which could help combat expectations for slower revenue growth (as the company works off higher base numbers). A stock trading for around 15 times non-GAAP expected EPS with forecasted growth rates in the high teens or low 20s (percentage wise) seems quite attractive in my opinion. Don't forget, the company has over half a billion in cash on the balance sheet, which could be used for some meaningful acquisitions.

Short interest doubles again:

Even before the Barron's article came out, there were a number of investors bearish on the stock. GoPro shares took a tumble, and as you will see in the chart below, short interest skyrocketed. The latest value of nearly 19.7 million shares is up 103.5% in the past month, and this is a new all-time high. Based on float data from Yahoo Finance, a little more than 32% of the float was short at the latest update. If GoPro's results continue to impress, there is major short squeeze potential here.

(Source: NASDAQ short interest page)

Final thoughts:

GoPro shares have not done well recently, but they certainly seem attractive at these levels. The company is still experiencing strong growth, which makes the valuation quite reasonable. Short interest has more than doubled to a new high. Earlier this year, massive short covering led to a large rally, which could easily happen again. The company just announced a new camera to bolster its holiday 2015 lineup, and Q4 expectations are somewhat low. In the end, I think GoPro shares are close to bottoming, and those looking at the long-term might want to consider this name again.

Disclosure: I/we have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.

I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.

Additional disclosure: Investors are always reminded that before making any investment, you should do your own proper due diligence on any name directly or indirectly mentioned in this article. Investors should also consider seeking advice from a broker or financial adviser before making any investment decisions. Any material in this article should be considered general information, and not relied on as a formal investment recommendation.

Recommended For You


To ensure this doesn’t happen in the future, please enable Javascript and cookies in your browser.
Is this happening to you frequently? Please report it on our feedback forum.
If you have an ad-blocker enabled you may be blocked from proceeding. Please disable your ad-blocker and refresh.