For a Company like Dangdang (DANG) it is most important to focus on growth as AMAZON used to do it. Dangdang is doing a good job in terms of growth and diversification. This model makes it less vulnerable in times of crises. If you pay an attention to the company's growth and its prospective it is clear that DANG will be the most interesting story in the e-commerce field in China in the next few years.
Disclosure: I am long DANG.