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Dunkin Brands Forever Business

|Includes: MCD, Starbucks Corporation (SBUX)

Small cap selling an addictive product.

Small cap selling a set of delicious dounts.

Small cap selling ice-cream.

But the catalyst is short squeeze.

Everyone knows Dunkin Brands.   My opinion is Dunkin's coffee is the best coffee among Starbucks, McDonald's, and Dunkin's.   Holy smoke short ratio is  9.5% with short % of Float at 16.86%.   What will happen to the shorts when DNKN stock is up every day?   The brokerage firm will ask them to buy back the stock at some point.   Shorts and longs have one thing in common.  Shorts will some day need to cover their position.   

Short % of Float 3 16.86%

PEG ration is above 2.24: too high from my taste.

PEG Ratio (5 yr expected) 1 2.24

Disclosure: I am/we are long DNKN.

Additional disclosure: This blog should not be viewed as a recommendation to buy, sell or hold any particular stock. Please do your own due diligence.