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Undiscovered Equities to Head True 2 Beauty, Inc.’s (TRTB) Public and Investor Relations Efforts

Apr. 04, 2011 9:42 AM ET
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Today before the opening bell, True 2 Beauty Inc., a leading distributor of sexual potency pills and liquid products in the United States, announced that it has engaged Undiscovered Equities, Inc. to manage its investor relations and corporate communications program. The investor relations firm will work closely with True 2 Beauty Inc.’s management team to develop a comprehensive communications platform that will leverage senior management’s strategic vision and industry expertise to build shareholder value.

Kevin McKnight, President of Undiscovered Equities, commented, “We feel very fortunate to have been selected by True 2 Beauty as its Investor Relations counsel of record. We plan to launch a comprehensive investor and media relations program to introduce True 2 Beauty to our international investor network.”

Alex Hbaiu, CEO of True 2 Beauty Inc., stated, “We were impressed by Undiscovered Equities’ successful history of increasing visibility for small-cap companies, as well as their extremely productive investor conferences. We are privileged to be able to leverage Undiscovered Equities’ expertise in the public markets and this engagement further proves our commitment to creating long-term value to our shareholders. We look forward to providing additional updates to shareholders as they progress in the near term.”

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