Intelimax Media recently launched its revamped and refined daily fantasy sports platform on its Web property, DraftTeam.com, to coincide with the 2013/14 NFL football season and upcoming NHL and NBA seasons.
The company significantly upgraded the platform to allow for the seamless introduction of a wider variety of fantasy sports leagues, new game options, contests, tournaments, and more. The improved platform also provides a strong backend to drive marketing initiatives, member conversion, and system adoption. Thus far, the company has received favorable feedback, encouraging continued growth.
"Early indications for customer sign-up have been very positive and the company can now focus its attention on its fall marketing initiative to continue to grow customer acquisition and loyalty on DraftTeam.com. We look forward to offering our users a dynamic feature set and unique social gaming experience," IXMD CEO John Buttedahl stated in the press release.
Some of the key highlights and upgrades to the platform include:
•Modern and responsive Web design
•Improved usability, adaptability and scalability
•Enhanced tracking systems to ensure quality analytics and
•Top tier affiliate software integration and content marketing
•Mobile friendly and app ready
•Greater flexibility in scoring and contest types
•Support for non-team sports such as Golf & MMA
•Localization with ability to easily add different languages to support
membership growth and international expansion
•Built-in Application Program Interface (NYSEMKT:API) to allow other
websites to integrate into the platform for such things as White Label licensing relationships
The DraftTeam.com daily sports fantasy platform currently offers hundreds of daily fantasy sports contests focused on the NFL, MLB and NHL; the NBA with PGA golf will be added in the near future, and the company will soon kick-off its fall marketing campaign with a $100,000 Tournament of Champions season long contest on DraftTeam.com.
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