Green Innovations, the exclusive licensed North American distributor of American Hygienics Corp.'s 100 percent tree-free bamboo-based product line, reports that its wholly owned subsidiary, Green Hygienics, Inc., has received a purchase order from Menards for Sensational 12/400 bath tissue.
The $455,000 order will be distributed to 280 Menards stores throughout the Midwestern U.S. as Menards prepares to promote the product across various marketing channels over the next three months.
"Menards is known for offering quality products, and we are pleased that our products meet their strict standards," Philip Rundle, CEO of Green Innovations stated in the news release. "This order is just the beginning of what we feel will be a long and fruitful relationship."
The new distribution deal is complementary to Green Hygienics' strategy to distribute its products to national retailers throughout the U.S. and supports the company's initiatives to leverage the exposure to cross-sell future products.
Distribution through Menards' network will expose the Green Hygienics' brand to more than 65 million consumers in the Midwest, including those living in major metropolitan cities such as Chicago, Indianapolis, and St. Louis.
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