Today before the opening bell, the Aristocrat Group announced that it had negotiated a major sponsorship for its top-shelf distilled spirit, RWB Ultra Premium Handcrafted Vodka. The gluten-free, award-winning vodka will be given strong brand exposure at the Houston Livestock and Rodeo, the world's largest livestock and rodeo show. Some of the biggest names in the entertainment sector, including Beyonce, Justin Bieber, and George Strait, have made appearances at this event. Brad Paisley, Selena Gomez, and Reba McEntire are among the entertainers slated for this year's rodeo event.
Notably, in 2013 the Houston Livestock and Rodeo drew an audience of 2.5 million people. The Aristocrat Group's CEO, Robert Federowicz commented, "An event of this scale provides RWB Vodka with positive momentum. This national stage gives RWB Vodka the opportunity to reach many different demographics."
RWB Vodka is an award-winning brand, having received a SIP Award in 2013 and a Gold Medal at the Catavinum World Wine & Spirits Competition in Spain this year. As of now, the vodka is available nationally at Spec's online store, specsonline.com, as well as Spec's locations in Dallas and Houston, Goody Goody stores throughout Texas, and multiple hospitality locations within the Houston area.
The Aristocrat Group looks to build a portfolio of successful brands and emerge as a strong player in the global distilled spirits marketplace.
For more information, visit: aristocratgroupcorp.com
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