Zevotek, Inc., a worldwide direct marketer and distributor of a wide range of innovative personal and home care products, recently announced that the company will launch an aggressive television advertising campaign next month. Zevotek will air more than 1,000 commercials on Ionic Bulb TV between June 4 and June 30, 2010.
The company will air two different 60 second infomercials that direct viewers to purchase Ionic Bulbs by calling an on screen toll-free number or by visiting newionicbulb.com. The airings will include runs on high-profile channels including Fox Business News, WE, Golf Channel, National Geographic, The Inspirational Network, WGN superstation, the YES Network and other national cable channels.
Zevotek’s chief executive officer, Rob Babkie, stated, “Today’s announcement shows Zevotek is acting on a long-standing plan to sell Ionic Bulbs through retail stores. The 1,000 Ionic Bulb ad airings in June and positive product reviews in April and May promote the Ionic Bulb as the smart new way to purify air inside homes across America.” Mr. Babkie continued, “The June ad campaign will air Ionic Bulb TV ads about 128 times each weekend and about 27 times each weekday. We are also reaching consumers through coverage in newspaper stories, online publications and the radio. Building consumer awareness of Zevotek’s Ionic Bulb is key to our sales plans.”
As dates, times and television channels of Ionic Bulb ad airings become available, Zevotek will post the details on zevo-tek.com and newionicbulb.com. For additional information on Zevotek, Inc., please visit zevo-tek.com.
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