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Truesport Alliances & Entertainment, Ltd. (TSAN.OB) Executes an LOI for Distribution of TapouT Mixed Martial Arts Equipment

Truesport Alliances & Entertainment, Ltd. successfully executed a Letter of Intent (LOI) for the distribution of TapouT mixed martial arts (MMA) equipment in Australia. Truesport Alliances & Entertainment, Ltd. has developed a client base consisting of the top MMA brands. This includes TapouT, the premier mixed-martial arts apparel, gear and lifestyle brand.

Mr. Scott Ence, President of Truesport Alliances & Entertainment, Ltd., said, “By distributing the most elite training equipment in Australia, the Truesport Alliances & Entertainment, Ltd.’s TapouT training equipment will bring the appeal of MMA to a whole new international market. As the prominence of MMA grows, Truesport Alliances & Entertainment, Ltd. is proud to be developing our brand internationally to serve the ever growing interest for the TapouT MMA equipment.”

The Company’s TapouT Worldwide custom develops and manufactures the leading MMA gear. This includes cage barriers, cages and rings, bag racks and other pieces of equipment. TapouT’s unique, authentic logo adorns each piece of equipment.

Headquartered in Las Vegas, Nevada, Truesport Alliances & Entertainment, Ltd. is the premier logistic marketer of branded concepts and equipment, partnering with the mixed martial arts (MMA) industry leaders. Their current clientele base includes the industry’s top brands such as UFC, TapouT, Strikeforce and Gold’s Gym.

The Company announced last week that they will be celebrating the opening of the newest TapouT MMA Club, on August 1, 2010. The club is located in the Gold’s Gym at 3156 Sports Arena Boulevard, San Diego, California 92110. The Gold’s Gym/TapouT MMA Club will feature a full complement of MMA themed classes.

In addition, Truesport Alliances & Entertainment, Ltd. also announced last week that a Letter of Intent has been signed to develop and license a TapouT Training Center, the premier mixed-martial arts fitness facility, in San Juan Capistrano, California. Classes or private sessions will be available with some of the world’s most prominent instructors.

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