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Apple Pay In Your Car And In South Korea

|Includes: Apple Inc. (AAPL), GOOG, GOOGL, RDS.A, TTM

Apple Pay is coming to your car and to South Korea. It will soon be possible to pay for fuel at some filling stations with Apple Pay; and other payment apps without using your phone.

Owners of new model Jaguars in the United Kingdom will be able to pay for petrol at some Shell stations using a new app, 9 to 5 Mac reported. Those lucky drivers will be able to bypass both their phones and the credit-card reader.

"Rather than using a card at the pump, or waiting in the service station, owners who install the Shell app can simply drive up to any pump at a Shell service station (initially in the UK and then globally) and use the vehicle's touchscreen to select how much fuel they require and securely pay using PayPal or Apple Pay. Android Pay will be added later in 2017," a Jaguar press release stated.

Only on Jaguars

The Shell App will apparently be a standard feature on 2018 Jaguar F-Pace, XE, and XF models sold in the UK. Other markets will be added later but Jaguar; part of Tata Motors (NYSE: TTM), did say what they would be or provide a time table for roll out.

Nor did Jaguar say whether similar apps like ExxonMobil's (NYSE: XOM) SpeedPass for Apple Pay would be added. If this experiment is successful, expect other automakers such as Ford and Mercedes-Benz to follow suit.

This app can help drivers avoid skimming, a particularly nasty crime in which bad guys attach devices called "skimmers" to gas pumps. The skimmer is a card reader that goes over the regular card reader, but it transmits your data to the cyber bandit rather than the gas company via a phone. Some crooks also hide video cameras in pumps to record your pin number.

Is Apple Pay Coming to South Korea?

Apple Pay might be on its way to South Korea, the home of Apple's archrival Samsung, according to news reports.

"Apple's legal director and senior counselor came to Korea in November to have a meeting with financial authorities," an "anonymous source" told The Korea Herald. "They explained Apple Pay's technical operation and security method - tokenization."

"Apple said they will partner with local credit card companies in the future but did not elaborate on the specific details," the source claimed.

Apple Pay is currently illegal in South Korea; because Apple Inc. (NASDAQ: AAPL) is not registered as an electronic financial operator in the country, The Korea Herald reported. Apple Pay would be a tough sale in South Korea because few cash registers in the nation use Near Field Communications or NFC. NFC-based payment systems like Apple Pay use a wireless signal to communicate directly with cash registers.

Interestingly enough Alphabet's (NASDAQ: GOOG) Android Pay might reach Korean consumers first. An unnamed credit card executive told The Korea Herald that Google has done more of the technological groundwork for bringing its payment to South Korea than Apple has. Like Apple, Alphabet (NASDAQ: GOOGL) is not registered as an electronic financial operator so Android Pay would be legal there.

It looks as if payment apps re spreading slowly but surely around the world. One has to wonder if gas pumps will drive more sales or not. Some of the largest gas station operators in the United States including Kroger and Walmart refuse to take Apple Pay or Android Pay. Adding pay at pump might force those retailers to take Apple Pay.

Disclosure: I/we have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.