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Frozen 2 – A Phenomenon Like Frozen 1?

|About: Hasbro, Inc. (HAS), MAT

Firstly, we compare the U.S. box office performance of Frozen 1 with Frozen 2 and a number of similar movies.

We provide the percentage breakdown of the industry categories benefiting from Frozen 2 licenses including Fashion Dolls and other Toys.

We track the U.S. retail sales of Frozen 1 and the Disney Princess IPs quarterly between 2013 and 2019 and compare them to Frozen 2 in Q4 2019.

We also show U.S. market share changes in the same  period for Frozen 1 and 2, Barbie, the Disney Princess IPs,Monsters and LOL.

Finally, we compare worldwide wholesale sales forthe Frozen 1  Fashion Dolls and project Frozen 2 wholesale salesduring the IPs expected lifetime.

This exclusive article is available on a complimentary basis to all January 2020 subscribers of Business Intel on Toys regardless of whether this subscription is year-round or for January only. 

Disclosure: I/we have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.