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Making Movies A Bit More Realistic

|Includes: IMAX Corporation (IMAX)
Question
How can movie theatres squeeze out more revenue from each seat?

Answer
Make the movie going experience even more immersive. A case in point is Quebec, Canada based D Box Technologies - www.d-box.com/


Value Proposition
While not quite the sci-fi future of virtual reality, D Box seems to have quite a unique niche when it comes to gaming, home theatre systems and movie going. Imagine being pitched and feeling the tremors and shakes as the celluloid action unfolds.

Cinema goers may well fork out the extra dough for watching the movies on D-Box seats. Please refer to this link for a users review of the seat - www.marketnews.ca/content/index/page?pid=5602

Apart from movies, the large gaming market, home theatre and perhaps even the simulator markets could be decent targets.

Test Case
For a small company, D Box has been able to tie up with some large studios and cinema chains in Canada, USA, Japan and Netherlands. Their web site lists all out the number of seats and additional details.

Pricing
They just did an equity offering at 65c (business.financialpost.com/2010/11/16/d-.../ and business.financialpost.com/2010/12/14/d-.../ ) Canadian and the stock trades around this price. So if you feel this could be the next IMAX coming out of Canada, it may be time to jump onto the band wagon. finance.yahoo.com/q?s=DBO-A.V

I was looking for a stock that would let overseas investors play on India’s appetite and love affair with the movies when I came across D Box Technologies.

Disclosure: I am long IMAX.