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Bloomberg Chief Economist Makes Recession Case

|Includes: Wal-Mart Stores, Inc. (WMT)

For the past six months, the leading data that we monitor have suggested that a return to economic contraction in the US is likely. As expected, the quality of coincident economic data has deteriorated meaningfully during the past two months, indicating that the anticipated recession is likely beginning right now. In a recent article, Rich Yamarone, the Chief Economist at Bloomberg, discussed the recession scenario and his commentary is reprinted below.

Flirtin' with Disaster

I'm travelin' down the road and I'm flirtin' with disaster
I've got the pedal to the floor and my life is running faster
I'm outta money outta hope it looks like self destruction
Well how much more can we take with all of this corruption

The U.S. economy is flirting with disaster. Traditionally policy makers adopt a monetary-fiscal policy mix that is targeted to the ailing economy; unfortunately for the U.S. those policies today are either impotent or contractionary. Recently released economic data confirm the end of the strong patch; the lack of real disposable personal income has resulted in a slump in the primary driver of aggregate demand, consumer spending. In what seems like an annual event, economists are once again returning to their models for downward revisions to GDP growth estimates. Anecdotes contained in the Bloomberg Orange Book have identified all of the current underlying influences in the economy including a paradigm shift in the retail sector and the temporarily positive economic consequences of a warmer than historical spring. Both of these factors imply deteriorating activity.

A sinking economy requires stimulus from two agents, the Federal Reserve and the government. There are periods throughout history when monetary policy prescriptions from the Fed have a better influence on the economy than the government's fiscal responses. Sometimes the government's actions rule the day. Ultimately, the economy is righted by some combination of these two sources. Today, monetary policy is rendered impotent since the U.S. economy is mired in a liquidity trap, and the Fed's actions have been as effective as "pushing on a string." Part of the reason for monetary policy's impotence is related to cyclical factors, while structural factors in the economy account for the other part and may take decades to sort out.

Extremely easy monetary plans have failed to boost aggregate demand and engender a desirable pace of job creation. By lowering interest rates - the primary policy tool of the central bank - the intent is to influence the two most interest rate sensitive sectors, housing and manufacturing. Housing - generally one of the biggest contributors of overall economic health in the economy - is barely advancing from its bottom registered two years ago. Sales of homes have flat-lined, the MBA Purchasing Managers Index is locked in a sideways trend, and employment in this industry is a far cry from encouraging. This sector is a lowly fraction of its former self. What used to comprise over 5 percent of GDP now lingers at an all-time low 2.3 percent.



The housing industry has historically been a major macroeconomic driver though employment - purely domestic since they cannot be off-shored - and through endless retail and spending channels. Manufacturing output has picked up sharply, with a brilliant V-shaped recovery. Unfortunately, there has been little-to-no job creation due to exponential gains in productivity in this sector.



The fruitless economic response to record low interest rates are proof positive that Fed policies are not inciting a desired response- you can lead a horse to water, but you can't make it drink. On the fiscal front, intensifying restrictive policies are impeding economic activity, and may send the economy into a tailspin before the arrival of the "Fiscal Cliff" in January 2013.

Contrary to popular belief, we never had a legitimate fiscal stimulus - what we got was largely an extension of unemployment benefit insurance. This, as most economists will remind you, is nothing more than a disincentive to look for a job. For many out-of-work Americans, particularly those with limited skills and education, it is best to sit on the couch, watch Oprah and eat Bon-Bons. Don't get me wrong, I like Bon-Bons. But sending a check to a depressed, out-of-work individual is not a way to get the economy back on its feet.

There is nothing stimulative about unemployment benefit insurance - it is a safety net for those that have fallen. In my longer than 25 year history on Wall Street I have collected unemployment benefits on seven occasions. [Finance is a very cyclical industry, and the economist is usually the first to be jettisoned when tough times surface. So, if you are a good economist - and I am - you know when you're about to get fired.] Those checks didn't boost consumption activity in my household, and they certainly didn't get the economy back on its feet. At best it keeps some percentage of the labor force above water; at worst it exacerbates the growing chasm between the haves and the have-nots and stirs civil unrest through movements like Occupy Wall Street.

Sadly, the American public is led to believe that the cure can be found though a political right wing vs. left wing fight. It cannot. The U.S. economy is bigger and more powerful than any tax cutting Republican or transfer payment-issuing Democrat. We experienced a depression in 2007-2009- a prolonged period of contracting economic activity associated with a steep decline in employment. Not the severity of the Great Depression, but certainly more harsh than any recession since. The only way out of a depression is to adopt an incredibly easy-money Fed policy - which we did -combined with bold expansionary fiscal policy - which we did not.

What should have happened, and perhaps looking ahead, may be the only effective government response, is a direct work relief program like in the 1930s. Is this politically popular or desirable? Of course not. But it may be the only choice. Cutting taxes haven't helped; it's not exactly clear how reducing a tax burden on an underemployed individual or on a business that has fewer people passing through its doors will employ more people? You may get more hiring of minimum wage retail workers; again, not the type of job creation to get the economy back on a path of prosperity.

Adherents of Adam Smith and Free Marketeers should welcome a bold government move like this since it was outlined in their bible, The Wealth of Nations. Smith promoted the government's maintenance of "good roads and communications," whereby they benefit the whole society. Smith thought it to be one of only a few reasons for governments to intervene - the others being education, defense, and the administration of justice. If we had shovel ready, boots-to-the ground jobs like we were promised in 2008 rather than extended benefits (food stamps, jobless benefits, tax credits, etc.) we'd have employed a good portion of those idled construction workers, manufacturers, machinists, etc. They would have fixed our dilapidated highways, bridges, tunnels, railways, ports, electrical grid, and airports (that can't land the newest planes.) Like FDR's New Deal works program, we'd have a legacy after it was all over.

My great grandfather was a sculptor (Lee Lawrie, sculpting Atlas in Rockefeller Center.) He was paid by the government to do that project. Then, after the Great Depression ended, there was a legacy. We had stuff to brag about, and people had jobs, and felt good about themselves. [No wonder FDR was the only president elected to more than two terms.] Today our legacy consists primarily of roughly three times the historical average of unemployed workers receiving unemployment benefit insurance…



Now with a burgeoning budget deficit, expansionary fiscal policy is considerably more difficult to implement - but not impossible. Ending some benefits and tax cuts could pave the way for the necessary financing of a major public works program. The lone saving grace is, if the United States has to borrow a boatload of money, and it does, it is best to do it during a low real interest rate environment. Assuming an inflation rate of 2.7 percent and a yield on the U.S. 30-year bond of 2.68 percent, the government is effectively borrowing real money for thirty years free.

Consumer Spending

What's it take to get consumers (upwards of 72 percent of the U.S. economy) to spend? As George Harrison said, "…it's gonna take money a whole lotta spending money. It's gonna take plenty of money to do it right child." Unfortunately the labor dynamics in the country are not inducing a sufficient pace of real income and wage growth. Keep in mind that current labor market conditions are grossly different than they were a few years ago. As I mentioned back in early February, most of the jobs that have been created have been in industries generally not atop the income spectrum: administrative and waste services, food services and drinking places, retail department stores, arts, entertainment, and spectator sports - this also includes employment at museums, historical sites, and amusement parks, and membership associations and organizations.

Real disposable personal incomes - income available after adjustments for taxes and inflation - are up a lowly 0.6 percent over the last year. This is the amount of money that consumers have available to spend.



Bloomberg Orange Book Revelations

Several companies in the Bloomberg Orange Book - a compilation of macroeconomic anecdotes gleaned from comments CEOs and CFOs make on quarterly earnings conference calls - have made mention of the downward trend in incomes. Lowe's Corp. said, "We believe future uncertainties are still weighing heavily on the consumer. For instance, there is no meaningful area of strength in personal income data. So while spending has been strong up to this point in the year, it will likely level off without real income growth." Mort Zuckerman, CEO of Boston Properties noted, "The income numbers are very weak. The retail sales numbers are very weak when you boil it down to what it - take out food and fuel. The overall GDP growth is weak."

The spending side of the equation isn't that promising either. Real consumption expenditures are only 2.1 percent higher than year ago levels. And as Mr. Zuckerman said, purchases on necessities like food and fuel are growing in importance to a retailer that has its back against the wall. It's no secret that there is a great transformation underway in the retail sector. Consumers have adopted a multi-channel buying process whereby the would-be buyer will browse bricks and mortar stores to try on sizes, feel styles, materials, colors, etc. Then, when satisfied, they head back to the internet (on their laptops or mobile applications) and order it free of delivery charges and in many instances, free of taxes.

This process had decimated many sellers of ubiquitous items like books, electronics, and household items. As a result, businesses like Circuit City, Borders, and Linen's & Things have all been forced to file for bankruptcy protection. This is a trend that may continue to negatively affect other stores that refuse to change. Macy's is trying to work around these changes in consumer behavior; "We are also beginning to be able to satisfy online demand with store inventory when the distribution center runs out of a particular item. It is really very exciting to watch. We now have over 80 stores equipped to fulfill orders from other stores or from online demand, and by the holiday season, we'll have over 290 store fulfillment locations. We think the sales potential from this omni-channel approach is enormous."

There are several disconcerting issues with this trend. Obviously, the diminished need for bricks and mortar stores has resulted in widespread mall vacancies, which are lingering near all-time highs. This reduces employment opportunities. In addition, it hurts state and local governments. The reduction of commercial tax revenues - combined with losses in the residential and income tax base - as well as lost sales tax revenues force local municipalities to make cuts. This is best identified by the ongoing job cuts by governments.



Similarly, several Big Box retailers like Wal-Mart (NYSE:WMT) and Best Buy are experimenting with smaller-sized stores. If consumers are only going to come in to browse, why possess so much space? It can be costly heating and cooling 50,000 square feet. Another developing trend is that many retailers are expanding their food and beverage presence. Wal-Mart continues to perform much better in the grocery aisle than in its apparel and footwear section. They are very much aware of how critical grocery items are to the consumer. In its last quarterly earnings conference call, Wal-Mart mentioned, "As we move into the second quarter, we remain mindful of potential challenges for our customers. The overall economy is still our customers' main concern. In particular, they remain concerned about job security or the availability of jobs, followed by gas and energy prices and rising food costs. Food is consistently the top monthly expense outside of housing and vehicle payments."

Dollar Tree's CEO Bob Sasser said, "Our expansion of frozen and refrigerated product continues. We installed freezers and coolers in 127 stores in the first quarter and now offer frozen and refrigerated product in 2,345 stores. We are planning approximately 325 installations for the full year. This important category is extremely productive. It serves the current needs of our customers, drives traffic into our stores and provides incremental sales across all categories."

Target is also well along the way of the expanded grocery presence. In its latest conference call, CEO Gregg Steinhafel noted, "We also completed more than 100 remodels, resulting in nearly 1,000 general merchandise stores that we've either opened or remodeled in the last four years. This means that even though we've reduced new store growth in response to the recession and resulting slowdown in commercial development, our store base is much fresher than before the recession began. Guests in these stores respond to the appealing environment by spending more at Target, as we capture more of their shopping trips. While the most visible change to these stores is the addition of a broader food assortment, including an edited assortment of perishable items, guests also respond to enhanced navigation, compelling visual elements, and our latest thinking in beauty, shoes, home, apparel, and baby. As we look ahead to the remainder of 2012, we remain confident in our strategy and operational plan but cautious about the macro-environment. We believe the current economic recovery will continue to be slow and uneven."

What to Watch

One key indicator to keep a keen eye on is the Architectural Billings Index (NYSE:ABI) assembled by the American Institute of Architects. In the past Johnson Controls, U.S. Concrete, and even Alcoa have made mention of the importance of the Architectural Billings Index as an indicator of things to come. In the latest quarterly earnings season, two companies cited its trend.

A.O. Smith: "New construction…we look at as light commercial and light industrial for our product lines. You can see the Architectural Billing Index. That's the leading indicator that we look at and it's coming up a little bit, but we're expecting it to be flat."

United Rentals: "And the Architectural Building Index which has remained above 50 for the commercial and industrial sector for seven straight months and this morning the ABI reported that the March index for our sector was 56. So as you know we felt good about 2012 going into this year and we're just as bullish now and even more confident about our outlook."

The ABI fell two points in April to 48.4 - any reading below 50 implies contraction.




The 'Word of the Quarterly Earnings Season' in the latest edition of the Bloomberg Orange Book must be "Weather." Nearly every company made some mention of the record high temps and talked about the influences on their respective earnings performance. Retailers like Urban Outfitters, warned "We believe the early, usually warm weather in the first quarter may steal some sales from the second quarter." Essentially all apparel and footwear retailers noted a sizeable increase in demand for spring apparel. Restaurants benefited by an early opening of patio and outdoor dining.

Not everyone saw the sunny skies and warmer climate as favorable. Food producers felt a sting at traditional winter travel destinations; Sysco said: "…we were hurt in areas where you would expect winter to be beneficial. So the big ski areas in Colorado and Utah and Florida, you know, we did not do as well in those areas and so I'm not going to say it netted out, but it wasn't a totally positive thing from a weather standpoint." Better than expected conditions caused the rails to take it on the chin due to lesser demand for raw materials. Norfolk Southern claimed "Chemicals volume was flat for the quarter, as gains in plastics and crude oil from the Bakken and Canadian oilfields offset declines in rock salt for highway treatment due to the mild winter." Meanwhile, Union Pacific said "…volume decline in our Energy business during the quarter was largely the result of a dramatic weakening of demand for coal, driven by a near perfect storm of very mild winter weather and low natural gas prices…"

Interestingly, in this rather gloomy assessment of the U.S. economic situation, not a single mention was made of the U.K. recession, Europe, the possible break-up of the euro, Spain's housing and banking crisis, Japan's third lost decade, or the harder than initially expected Chinese landing - issues revealed on several occasions in the Orange Book. Cumulatively, they can't possibly be good for the U.S. economic situation.

Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.