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The reason behind popularity of internet marketing is that it easily attracts traffic, only if the right strategies of implementing marketing rules are followed. It is a cost-effective medium to reach masses. Online companies implement several measures and tools to attract traffic to their website. Those measure and tools are termed as internet strategy. The first and foremost strategy of internet marketing is - satisfying the customers. Internet marketing consisted mostly of having a website or placing banner ads on other websites. On the other end of the spectrum, there are loads of companies telling you that you can make a fortune overnight on the Internet and who try to sell you some form of "Internet marketing program".


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