Onstream Media Corp. (ONSM) Announces Launch Of MarketPlace365® Mobile App, Delivering Virtual Events On A Mobile Platform

Aug. 24, 2012 2:11 PM ET
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Onstream Media, a prominent online service provider of on-demand and live corporate audio and web communications, virtual event technology, and social media marketing, announced today that it has launched MarketPlace365 Mobile App, the company's first virtual event smartphone app. This impressive app is the mobile form of Onstream Media's MarketPlace365 virtual event platform, and is now available for download on the Apple App Store and Google Play/Android Market.

"MarketPlace365 is a versatile tool that can be used by event organizers, tradeshow planners and corporations to host webcasts, web conferences, trade shows and permanent marketplaces. Now, organizers can open up participation in their events to audiences on phones and tablets, as well as to those on computers," said Randy Selman, President and CEO of Onstream Media. "This provides organizers with a significantly greater ability to increase engagement, generate leads and grow revenue."

The MarketPlace365 Mobile App is a pioneer in the mobile app landscape by using Onstream Media's advanced encoding to become one of the only virtual event apps to deliver a virtual environment with streaming video content on both the Android and Apple platforms.

Event organizers can create their own event-specific versions of the MarketPlace365 Mobile App, and make it available to download, free or with a fee for participation. For end users, the cost of the app will be governed by the cost of the events in which they participate. However, the basic app can be downloaded for free from Apple App Store and Google Play.

The MarketPlace365 platform and mobile app offer multiple "rooms," that can be applied individually or in unison. Among the rooms available are the Exhibition Hall, Auditorium, Learning Center, Media Library, and Lounge. Within each room, users can interact with exhibitors, listen to speakers, participate in interactive sessions, download materials, and collaborate with others. Additionally, the platform incorporates social networking, chats, and Q&A sessions.

MarketPlace365 can be used to offer a purely virtual event, or to extend the reach of a physical event. A hybrid event, for instance, can allow a tradeshow participant to walk around a physical show with his or her iPad, and use the app to learn about exhibitors, download information, or make appointments.

"The MarketPlace365 Mobile App means that people who want to participate in virtual events no longer need to be tethered to their desktops. This dramatically increases their ability to use their time productively, and to gain access to content that will benefit their businesses," said Selman. "Corporations, publishers, show organizers and others can now provide content to their audiences in the way their audiences want to consume it."

For further information, please visit www.onstreammedia.com

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