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BluePhoenix Solutions Ltd. (BPHX) Brings Talent To Executive Team And Board Of Directors

|Includes: ModSys International Ltd. (MDSY)

Leading provider of legacy application lifecycle solutions, BluePhoenix has named Rick Rinaldo as Chief Financial Officer and Carla Corkern to the company's Board of Directors.

Rinaldo currently has 25 years of financial expertise, enthusiastically stating, "I'm excited to have the opportunity to lead BluePhoenix's finance and control functions. The company brings a great value proposition and is unique in its space. I look forward to partnering with the rest of the executive team to focus on growth and delivering shareholder value."

Rinaldo previously held the responsibility of Treasury operations for Expedia. His experience also includes responsibilities for cash management, investments, and insurance. Additionally Rinaldo executed as the financial lead, the turn-around of several companies. Matt Bell, President and CEO stated, "We are excited to have someone of Rick's pedigree to lead our finance team. Rick will help BluePhoenix grow responsibly and continue to build on our improving future."

Newly assigned to BluePhoenix's Board of Directors, Corkern's resume includes previously serving as Chief Executive Officer and Chairman of the Board of Talyst, Inc., promoted from President of Extended Care. Her experience includes a wealth of knowledge in both high-tech and supply chain management. Corkern was also both the President and founder of Isogen International, until deciding to sell DataChannel Inc. With 20 years of experience, Corkern has helped bring to fruition a number of highly successful technologies based companies. In addition Corkern was honored as one of the 100 Top Women in Seattle Tech.

Bell warmly comments, "We are thrilled about what Carla brings to our board of directors. Her operational expertise, especially from the growth company perspective, will be valuable to our company."

To learn more, please visit www.bphx.com

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