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PITOOEY! Inc. (PTOO) Introduces New C1M Affiliate Program, Achieves Tremendous Early Success

PITOOEY!, a complete digital marketing agency with proprietary technology, today announced the launch of its C1M Affiliate Marketing Program at the world's largest payments industry event, the 2013 ETA Annual Meeting & Expo, in New Orleans, LA.

Jacob DiMartino, CEO of PITOOEY!, commented, "With over 200 exhibitors and more than 3,000 attendees, the reception we received at the ETA was beyond our wildest expectations! We generated increased awareness of our C1M program throughout the network of payment processing executives and successfully collected numerous letters of interest from ISOs and agents, alike."

"From mobile-optimized websites to social media marketing services covering all the bases, there is a C1M package to help any size business increase its marketing capabilities for a greater rate of return than through traditional media," DiMartino continued.

PITOOEY! designed the C1M program to enable agents of credit card processing companies to generate an additional revenue stream by selling C1M's mobile and social media services to its existing merchant clientele. Agents will receive training, sales literature and brochures, as well as substantial sales and back office support from C1M. Additionally, they will receive a cash bonus for every business they refer that engages with C1M, as well as a percentage of residual fees. The benefits for Choice One Mobile include greater market penetration, with lower overhead and customer acquisition costs.

Scott Burke, CEO of Maxx Merchants, a prominent provider of merchant bankcard and electronic payment solutions, commented, "This is a 'win-win' for both agent and merchant. The revenue model from the C1M program is significantly higher than what agents receive from processing revenue, and the merchants Maxx has referred to Choice One have seen an immediate increase in customer traffic and revenue. I can't think of a better value-added service."

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