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LULU Creeps Up...Again

|Includes: Lululemon Athletica Inc. (LULU)

LULU product

Lululemon Athletica is up. Again. The Tiffany’s of the fitness and yoga world is creeping up the charts. LULU makes workout gear for yoga and running. Most women i know that wear LULU gear say that it is also fashionable enough to wear after the gym as well while they run their errands. In my gym, the women wear LULU or don’t show up at all (slight exaggeration here!).

According to Capital IQ, as of February 21st, institutions own 75.67% of this stock, and insiders own 32.72%. The CEO owns 32.5% of that number. Somehow, the two numbers add up to over 100%, but you can direct those questions to Capital IQ!

This is the biggest company in a niche market with a high quality product. If they choose to expand their product line, look out!

Disclosure: I own LULU.