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World Of Warcraft Numbers To Decline Rapidly Again

|Includes: Activision Blizzard, Inc (ATVI)

Last quarter we saw a stabilization of active subscribers in Activision's (NASDAQ:ATVI) World of Warcraft game. While numbers had been quickly falling all of 2011, we correctly predicted a small loss for the quarter ending in December. Using the same methodology, which primarily looks at census data from a third party website provided by commentor bdy and looking at new content release (which drives participation), we are predicting a loss in subscribers at Activision's flagship in excess of 500,000 subscribers.

Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.