UnitedHealth (UNH) plans to charge a lower co-pay for Pfizer's (PFE) cholesterol-fighting pill...

|About: Pfizer Inc. (PFE)|By:, SA News Editor

UnitedHealth (UNH) plans to charge a lower co-pay for Pfizer's (PFE) cholesterol-fighting pill Lipitor than it does for generic versions. The action takes advantage of a strategic price reduction initiative offered by Pfizer to insurers and pharmacy benefit management companies for 180 days aimed at improving its market share in advance of Lipitor's patent expiration.