Rogers Communications (RCI) and Bell Canada (BCE) teamed up last month to buy Maple Leafs Sports...

|About: BCE Inc. (BCE)|By:, SA News Editor

Rogers Communications (RCI) and Bell Canada (BCE) teamed up last month to buy Maple Leafs Sports & Entertainment, surprising some investors as Rogers and Bell are fierce rivals. Over at PROFITguide.com, Jeff Beer argues the hook-up is not just about content, but about securing the rights to "one of the last and most valuable vestiges of appointment viewing." (submitted by Rocco Pendola)