Though seen as a rival by many of them, eBay (EBAY) says it wants to partner with major...

|About: eBay Inc. (EBAY)|By:, SA News Editor

Though seen as a rival by many of them, eBay (EBAY) says it wants to partner with major retailers rather than compete with them. The company boasts it can provide retailers with tools and services to monetize referral traffic, expand internationally, and get a better read on customer demographics. eBay's PayPal and X.commerce units both have lofty ambitions for partnering with retailers large and small.