Groupon (GRPN), hungry to increase repeat purchases, is testing out a $30/year VIP service that...

|By:, SA News Editor

Groupon (GRPN), hungry to increase repeat purchases, is testing out a $30/year VIP service that grants members early access to deal reservations, access to previously-closed deals, and refunds on purchased deals. Meanwhile, the CEO of rival LivingSocial, which posted huge losses in 2011, tells IBD his company is looking to join Groupon (previously) in diversifying its deal offerings.