Second season of House of Cards delivers for Netflix

|By:, SA News Editor

Netflix (NFLX) saw a big spike in viewership for the second season of House of Cards, according to broadband tracker Procera.

16% of all Netflix subscribers caught a show within the first 24 hours of the new season being launched for streaming compared to just 2% for the first season.

Data on Google Trends also suggests that House of Cards is developing into the must-have show for Netflix that will help it alleviate worries on subscriber retention or promotion-and-dash tendencies.