Dean Foods has big plans for Mayfield brand

|About: Dean Foods Company (DF)|By:, SA News Editor

Dean Foods (DF +0.6%) announced an expansion for its Mayfield Creamery ice cream brand.

The company is taking Mayfield further across the southern U.S. to a collection of new markets in Texas, Oklahoma, Arizona and New Mexico.

A "brand restage initiative" is also in store for Mayfield to restore it back to its roots, including renaming the 94-year-old brand to Mayfield Creamery.

Look for Mayfield TV ads across multiple markets beginning in May.

Source: Press Release