- Morgan Stanley thinks Zalando (OTC:ZLDSF, OTCPK:ZLNDY, ZNDO) has a "protected position" in apparel even with Amazon's introduciton of Prime Wardrobe.
- The firm says Zalandro's strong relationship with brands and "best in class" logistics give it an edge. The online seller is also seen having a head start on how to use data for in-season fashion purchases.
- MS has Zalando rated at Overweight with a price target of €46.
- Zalando is down 5% in Frankfurt trading since the Amazon Prime Warehouse news broke.