NBC's Super Bowl ad inventory nearly sold out

|By:, SA News Editor

Checking in with Super Bowl advertising: NBC (CMCSA +3.1%) is almost sold out of its inventory for this year.

It has a handful of spots available for the Feb. 4 championship game, it says, and is charging more than $5M for the average 30-second spot.

It's expecting ad sales revenue to exceed $900M for the Winter Olympics (also on the way next month) and should hit $1.4B from the Super Bowl and Olympics combined, according to NBC Sports' Dan Lovinger.

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