CNBC: YouTube Live has 300K subscribers, behind Hulu Live TV

|By:, SA News Editor

Alphabet’s (GOOG, GOOGL) YouTube Live streaming service has reached 300K subscribers, according to CNBC sources.

Hulu with Live TV, which combines Hulu's on-demand product and live streaming, has about 450K paying subscribers, not including recent promo customers. Hulu is co-owned by Comcast (NASDAQ:CMCSA), Disney (NYSE:DIS), Fox (FOX, FOXA) and Time Warner (NYSE:TWX).

Older services DirecTV Now (NYSE:T) hit 1M subscribers last month and Dish Sling (NASDAQ:DISH) has over 2M subscribers, according to comScore data.

BTIG analyst Rich Greenfield says the value proposition for the newer streaming services isn’t outstanding compared to video on demand.

YouTube Live costs $35/month, but regular YouTube is free. Hulu with Live TV costs $39.99/month while its standard Hulu service is $8/month and “can get you all the programming you want for more than $30 less,” says Greenfield, with the notable exception of live sports.

Update: Post updated to clarify that Hulu with Live TV includes the on-demand product.

Subscribe for full text news in your inbox