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Wipro investing $10M in Harte Hanks amid go-to-market effort

Jan. 24, 2018 12:46 PM ETHarte Hanks, Inc. (HHS) StockBy: Jason Aycock, SA News Editor
  • Harte Hanks (HHS +1.1%) is getting a $9.9M investment from Wipro (WIT +0.2%) as part of a joint go-to-market effort.
  • Wipro will get preferred stock convertible into 16% of Harte Hanks common stock, priced at $0.991/share of common stock. Wipro will also be able to designate an observer or director to Harte Hanks' board.
  • The deal formalizes a relationship between the two; they'll work to bring combined marketing and marketing technology to large global brands.

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