- Hasbro (NASDAQ:HAS +0.5%) and Netflix (NFLX -0.8%) have an agreement in principle on creating toys and games based off the Super Monsters kids series.
- Hasbro will launch the line in fall 2018 under its Playskool brand in the U.S., with additional markets to follow in 2019.
- "We are thrilled to team up with Netflix to help bring the adorable Super Monster series to life through our upcoming preschool product line,” says Hasbro marketing exec Jonathan Berkowitz.
- Hasbro and Netflix partnered last year on toys and games based on Stranger Things.
- Source: Press Release