- Marking a shift in its strategy, Adobe (NASDAQ:ADBE) plans to offer a full version of its Photoshop app for the iPad (NASDAQ:AAPL) as soon as next year, Bloomberg reports.
- That signals a next step in increasing subscription sales after the company successfully migrated its apps to the cloud; many of its best-known apps are still making a journey to smaller screens.
- The company's current Creative Cloud media-editing products are based on aging architectures with different dependencies for particular devices.
- Full cross-platform versions are no small endeavor. “There’s a lot required to take a product as sophisticated and powerful as Photoshop and make that work on a modern device like the iPad," says Adobe's Scott Belsky. "We need to bring our products into this cloud-first collaborative era.”