The controversy has already started on social media after former NFL quarterback Colin Kaepernick was named as the face of a Nike's (NYSE:NKE) ad campaign commemorating the 30th anniversary of its "Just Do It" motto.
It comes just days before the first game of the NFL season on Thursday, when the controversy over pre-game protests could flare anew.
Players this year must stand for the anthem, but they are allowed to stay off the field until the ceremony is over.
Now read: Nike: Momentum 2018 Trade? »
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