- Puma (OTCPK:PMMAF) basketball silhouette shoes are back in the U.S. starting on October 11 after a 20-year absence.
- The German athletic apparel company is launching the Clyde Court Disrupt in stores and online.
- Puma has basketball stars Marvin Bagley III, Zhaire Smith, Michael Porter Jr. and Skylar Diggins-Smith wearing the new shoes on and off the court. Last week, Golden State Warriors DeMarcus Cousins also signed a multi-year shoe deal with Puma, although Nike (NYSE:NKE) has ten days to match the offer. Puma also has a decades-long association with NBA hall-of-famer Clyde Frazier.
- Puma is seen by analysts as potentially having the growing lineup to pressure Nike, Adidas (OTCQX:ADDYY) and Under Armour (UA, UAA) just a bit, especially if the company's hiring of Jay-Z as a creative consultant is leveraged.
- Puma press release