Thanksgiving shopping puts retail on watch

|By:, SA News Editor

Retailers are preparing for one of their biggest weekends of the year, with an estimated 164M Americans going shopping Thanksgiving Day through Cyber Monday, according to the National Retail Federation.

The majority of consumers are planning to make their purchases on Black Friday, although the day is becoming less and less crucial to retailers as sales stretch beyond Thanksgiving week and more shoppers opt to make their purchases online.

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