- Sequential Brands Group (NASDAQ:SQBG) has signed a licensing agreement for Joe's, the premium denim lifestyle brand, with Bellevue Brands, Inc. to develop, produce and distribute a line of men’s and women’s fragrances.
- The fragrance line will be available online at joesjeans.com and Joe’s retail locations, as well as internationally throughout department stores, specialty stores, and duty-free shops.
Sequential Brands signs a new licensing agreement for Joe’s brand
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