Entering text into the input field will update the search result below

NBC expects $1.2B in ad dollars from Tokyo Olympics

Jul. 23, 2019 2:35 PM ETComcast Corporation (CMCSA) StockCMCSABy: Jason Aycock, SA News Editor
  • NBCUniversal (CMCSA +1.1%) has set a healthy target for the coming Tokyo Olympics, expecting to pass $1.2B in ad dollars in 2020.
  • That's the same draw for the last Summer Olympics in Rio de Janeiro, but the network is running "significantly ahead" of its sales goals this time in comparison, NBC Sports' Dan Lovinger says.
  • The Olympics are "at the top of a very short list" when it comes to massive scale, reach and message memorability as the media market grows more fragmented, he says.

Recommended For You

More Trending News

About CMCSA Stock

SymbolLast Price% Chg
Market Cap
PE
Yield (TTM)
Rev Growth (YoY)
Prev. Close
Compare to Peers

Related Stocks

SymbolLast Price% Chg
CMCSA--
Comcast Corporation