Apple's services push has led to talk of a "super" bundle that could combine its music, TV, news and games services in revenue-generating ways.
But music executives are concerned about what could happen to margins if Apple adds price pressure by undercutting the $10/month that it charges for Apple Music (and which Spotify (NYSE:SPOT) charges as well).
Apple has already made waves with its pricing for Apple TV Plus, set to launch Nov. 1 for $4.99/month.
Now read: Apple: The iPhone Demand Saga »
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