U.S. pay TV revenue falling to $56B by 2025, research shows

Oct. 10, 2020 6:33 PM ETDISH, CMCSA, T, VZ, CGEAF, CHTR, CABO, ATUS, FYBRBy: Jason Aycock, SA News Editor146 Comments
  • A new forecast suggests U.S. pay TV revenue will drop to $56B in 2025, and global pay TV revenue is headed for a 15-year low by then.
  • Digital TV Research says that U.S. figure will have declined from a peak of $105B in 2015.
  • And the global number will drop to $152B in 2025 - below even 2010's $175B. That's despite the fact that pay TV subscribers will have risen by 345M in that 15-year span.
  • And the revenue drop despite rising subscribers is due to the declines coming in mature, high-priced markets. The U.S. projected figure of $56B is still far higher than anywhere else.
  • The top five pay TV countries will make up about 54% of global pay TV revenue by 2025. Aside from the $56B in the U.S., China's revenues will be $9.3B; the UK and Canada will lose about $1B each to $5.8B and $5.1B respectively; and India will pass those two to rise to $6B in sector revenue.
  • China will continue supplying a full third of the world's pay TV subscribers (about 328M expected by 2025's end), while India will account for another 183M: "China and India will together provide half the world’s pay TV subscribers by 2025."
  • Top U.S. (non-streaming) MVPDs by subscribers: Comcast (NASDAQ:CMCSA), Charter (NASDAQ:CHTR), DirecTV/U-verse (NYSE:T), Dish Network (NASDAQ:DISH), Verizon FiOS (NYSE:VZ), Optimum/Suddenlink (NYSE:ATUS), Frontier FiOS (NASDAQ:FTR), Altantic Broadband (OTCPK:CGEAF), Sparklight (NYSE:CABO).

Recommended For You

Comments (146)

To ensure this doesn’t happen in the future, please enable Javascript and cookies in your browser.
Is this happening to you frequently? Please report it on our feedback forum.
If you have an ad-blocker enabled you may be blocked from proceeding. Please disable your ad-blocker and refresh.