User discontent with Facebook's (FB +2%) Timeline feature has led to declining customer...

|About: Facebook (FB)|By:, SA News Editor

User discontent with Facebook's (FB +2%) Timeline feature has led to declining customer satisfaction, claims research firm ACSI. Its latest consumer survey gives Facebook a score of 61, down 760 bps from the year-ago period. Of course, customer satisfaction and customer usage aren't the same things - Google+ scored a 78, and AOL a 74. But data has emerged recently suggesting Facebook's U.S. consumption has hit a plateau.

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