The New York Times (NYT +1.6%) paywall is working, UBS says, raising its rating on NYT shares to...

|About: New York Times Co. (NYT)|By:, SA News Editor

The New York Times (NYT +1.6%) paywall is working, UBS says, raising its rating on NYT shares to Neutral and hiking its price target to $9 from $7. The Times may have 350,000 paying subscribers to its electronic edition a year after its debut, far above previous estimates, and daily page counts in the print edition indicate better-than-expected print ad revenue.