CVS Purchases Navarro - What Can Shareholders Expect?

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Summary

  • Acquisition of Navarro is the largest for CVS since 2008.
  • Navarro is the largest Hispanic owned drugstore adding to the customer base of CVS.
  • Takeover will give CVS a strong position in the Hispanic marketplace.
  • Expansion in specialty segment of CVS.

CVS Caremark (NYSE:CVS) has announced its purchase of the Miami based drugstore chain, Navarro Discount Pharmacy. With companies constantly on the lookout to enhance their customer base, such a move is also along such lines. With Navarro Discount Pharmacy already catering to a large Hispanic community along with the acquisition of Navarro Health Services, CVS will be able to enter into a specialty segment of the market which it has been working on entering.

The deal is considered to be one of the largest for the company since 2008 when it purchased 541 stores from Longs Drug. The latest acquisition of CVS will involve the purchase of the largest Hispanic owned drugstore chain in the United States comprising of 33 retail outlets.

Why the Hispanic Market is important for CVS?

The Hispanic population in the United States is considered to be one of the fastest growing populations. Seeing such an opportunity to cater to such a large market, CVS made the decision of acquiring Navarro. With the Hispanic community contributing to almost 50% of the population growth in America, CVS is bound to strengthen its customer base further. Apart from its existing customer base, and having acquired a service where the Hispanic community is the largest customer, CVS can undoubtedly add them under their target market as well thereby increasing their overall sales volumes.

Sales and Dividend Yields

Navarro stores have an annual sale of $340 million. The products sold by this pharmacy are not found in any conventional drugstore which gives it an edge over its competition. With CVS acquiring the business of Navarro, not only does it gain a larger market in the industry but it also strengthens its position. With Navarro already different from traditional stores, and with Navarro's name not to be changed despite the acquisition, CVS will benefit from the

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