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- Comscore (NASDAQ:SCOR) said it has reached a multi-year agreement with Nexstar Media (NASDAQ:NXST) on cross-platform audience measurement.
- Under the deal, SCOR will become a key measurement partner for NXST, providing it with measurement metrics across Nexstar’s local TV, broadcast, network, and digital businesses.
- The company added the financial terms of the agreement were not announced.