By Joshua Cummings and Tom Roller
With Amazon's announcement to buy Whole Foods, the online giant takes another step toward upending traditional retail.
For years, Amazon (NASDAQ:AMZN) has used its online heft and focus on customer value to rewrite the business model for a number of retail segments. Now, with its announcement on Friday that it will acquire organic foods purveyor Whole Foods Market (WFM), Amazon is staking a significant claim in an area long thought to be immune to the e-commerce onslaught: grocery.
An Uphill Road for Grocery
The acquisition is nothing short of a tidal wave for the grocery industry, say Janus Henderson analysts. Before Friday's announcement, Amazon had experimented in the grocery business, rolling out AmazonFresh Pickup, a buy-online/pickup-in-person concept, and Amazon Go, a physical store without checkout lines. (It uses sensors instead to keep track of, and charge for, goods in consumers' shopping carts.) But both were just test projects with limited locations.
Now, with the acquisition of Whole Foods, which has more than 460 stores in the U.S., Canada and the U.K., Amazon is taking a significant step into the brick-and-mortar grocery business. The deal, valued at roughly $13.7 billion and expected to close later this year, is likely to create intense competition for traditional retailers. On the same day the deal was announced, shares of Wal-Mart (WMT), for which groceries make up more than half of total revenues, declined roughly 5% on the news. Grocery store chain Kroger (KR) - which earlier in the week reported same-store sales declines for the second quarter in a row after years of consistent growth - saw its stock fall precipitously, after a 19% drop the day before.
Indeed, Research Analyst Tom Roller, CFA, notes that Whole Foods saw same-store sales declines for the past seven consecutive quarters. "Whole Foods's management team
