A Look At The 'GaaS' (Cloud Gaming, Streaming, Games As A Service) Sector And The Main Companies Involved

Mar. 20, 2020 7:14 PM ET, , , , , , , , 30 Comments

Summary

  • What is cloud gaming, game streaming, and Games as a Service [GaaS]? The history and advantages of cloud gaming.
  • Cloud gaming forecast to grow to US$4.5b and 42 million active users, with a CAGR of 61.7% from 2018 to 2024. Another forecast sees an 8-fold increase in revenue from 2018 to 2025.
  • The main companies offering cloud gaming/streaming/GaaS and some other smaller players.
  • I do much more than just articles at Trend Investing: Members get access to model portfolios, regular updates, a chat room, and more. Get started today »

This article first appeared on Trend Investing on February 20, 2020; therefore all data is as of this date.

The coronavirus has resulted in hundreds of millions of Chinese being placed in lockdown or working from home. This has led to an enormous spike in online gaming. If this continues, or becomes a global pandemic, the gaming companies may be one of the few ways to benefit. The 5G rollout is also helping the cloud gaming sector.

One of the most popular ways of gaming nowadays is "multi-player" online gaming, where you compete against others online in a game. The latest way to facilitate this is via cloud gaming, wherein you just connect your device to access games held in the cloud.

What is cloud gaming, game streaming, and Games as a Service [GaaS]?

Using any connected device to play a game held on an online server ('cloud') is called 'cloud gaming', and the business to monetize it is known as 'Games as a Service' [GaaS]. Some also call it 'game streaming' (see below).

Wikipedia defines Games as a Service as:

In the video game industry, games as a service (GaaS) represents providing video games or game content on a continuing revenue model, similar to software as a service. Games as a service are ways to monetize video games either after their initial sale, or to support a free-to-play model. Games released under the GaaS model typically receive a long or indefinite stream of monetized new content over time to encourage players to continue paying to support the game. This often leads to games that work under a GaaS model to be called "living games" or "live games", since they continually change with these updates.

Note: Cloud gaming can be further broken down to 3 groups: Peer-to-peer gaming, game streaming, and progressive downloading.

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